Betsy Ross Shoes
Nike made some Patriotic Americana Shoes, with the Betsy Ross flag. Colin Kaepernick whined to them that since the flag came from the era of slavery it hurt his black-half's feelings as it was a symbol of the White Patriarchy (or White Supremacy), which explains why Obama flew it at his 2012 inauguration. Nike took the Anti-American position (again), and pulled the shoes. Kaepernick had previously said he was protesting police brutality, not the Flag itself... but this proved otherwise: it's symbols of America that he (and Nike by proxy) hate. Arizona and New Mexico pulled tax incentives for Nike manufacturing in their state, while the Governor of the People's Republic of California, Gavin Newsom (D), and other Democrats, jumped in, and said they thought Nike was being American by being anti-Flag. Trump Jr. jumped in by retweeting a shoe more likely to fit where their loyalties lie (a soviet style shoe).
Context: Colin protested the Betsy Ross flag because there was slavery. Betsy Ross was a Quaker. Quakers were ardent abolitionists who opposed slavery and helped with the Underground Railroad. She ran her own small business and never had slaves. She is being lambasted by Nike and Colin Kaepernick who both profiteer from a near-slave labor force of 85% female Vietnamese who are paid about $1.00 per hour for their 48 hour work week. This leaves the question, are they ignorant or hypocritical virtue signaling elitists?
Showing they didn't learn from their first efforts with anti-American Colin Kaepernick when Colin went anti-Flag against their shoes (with a flag on it), they doubled down, and got some boycotts and lost some Arizona and New Mexico state subsidies. Which caused Democrats like Gavin Newsom, Presidential Candidates like Julian Castro and Beto O'Rourke to say how American they were to bash the flag (and people wonder why they think Democrats are anti-American?).
Does anyone else find it ironic that a black millionaire and a exploitative Tennis Shoe company are going to try to lecture us about social justice? It doesn't sound to me like the best way for Nike to remain apolitical to improve customer perception/brand... but the Nike market is global, and appeals to minorities and the uninformed.